So this is a bit of a personal post, in that this seems to be a moot subject for so many.  And it doesn't need to be... and shouldn't be.  But I digress.
I'm talking about feminine products.  I used to be very brand loyal to one tampon brand that had a sleek, flushable cardboard applicator.  Then they stopped making them for some reason.  Once I realized is was no longer being made, I literally went out and bought as many boxes as I could find to stash... about 6 months worth.  But then I wandered aimlessly.  The 'big brand' out there I've never liked because of the way it 'grows' during absorption.  Which, in my opinion, was why it was more apt to leak.  I tried the kind without an applicator, you know.. eco-conscious.  Could never quite be okay with that... any then a 'new brand' came out.  But it wasn't really a new brand... it was a partial rebrand for the younger generation.  U by Kotex.
Now, I was no longer in that younger crowd, but I liked what I saw, so I tried them.  And I liked them.  A lot.  It did everything my old brand did, minus the flushable applicator.  But it had a 'clickable' version, making it smaller and easier to put in my pocket.  Score.  Years (I think) later, I still use them exclusively, and not they have a very smart campaign going... "Save the Undies!"  This suits them well because, well, this brand does that!  I never have leakage issues.  And if you go to their website, you can even get a sample.  Which I highly recommend.